Apr 1, 2026
The Marketer's Guide to Claude Cowork Projects
Your AI finally remembers who you are. Here's how to set it up.
I embed Claude into marketing teams. From first steps to full-scale workflows — I help organisations turn Claude into their marketing team's operating system.
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What I Do
I work with organisations to embed Claude directly into how their marketing teams actually work. Not as a side tool. Not as a chatbot for brainstorming. As the system that runs through everything they do.
I come in, learn how your team operates, and build the Claude ecosystem around it — custom workflows, skills, plugins, integrations — so your team moves from experimenting to executing.
The Journey
01
Get your team set up and confident with Claude. Understand what's possible, cut through the noise, and build the foundation.
02
Build workflows that fit how your team actually works. Not theoretical — practical systems they'll use every day.
03
Scale with skills, plugins, and custom systems that compound. Turn Claude from a tool into your team's operating system.
Trusted By
Newsletter
Every week I break down what's actually working at the intersection of AI and marketing. No hype. No "top 10 prompt" lists. Just real workflows, real tools, and real thinking.
Apr 1, 2026
The Marketer's Guide to Claude Cowork Projects
Your AI finally remembers who you are. Here's how to set it up.
Mar 25, 2026
The Marketer's Guide to Claude Code (The Non-Techie Version)
It's the worst-named product in tech. It's also the most powerful thing a marketer can use right now.
Mar 18, 2026
The Marketer's Guide to Claude for Excel & PowerPoint
Claude now lives inside your spreadsheets and slide decks. Here's what that means for marketers.
Mar 11, 2026
From Neo to CRO: The Rise of Downloadable Marketing Skills
We're living in the marketing version of "I know kung fu."
Mar 4, 2026
The Marketer's Guide to Claude Cowork Plugins
Pre-built marketing workflows you can install in two minutes and run today.
Feb 18, 2026
How to Get Started with Claude Cowork as a Marketer
Claude just went from thinking partner to doing partner.
Feb 11, 2026
The Marketer's Guide to Claude Skills
How to give Claude specialist marketing knowledge it can use on demand.
What People Say
His marketing strategy and thought process was second to none. And to this day, we are still executing the marketing foundations he helped to implement inside the business.
CEO, Solutions Driven
Robert’s AI Accelerator course gave me the clarity and confidence to start using AI more effectively. His up-to-date knowledge and approach made all the difference.
Prospect 13
He was always several steps ahead, testing new tools and marketing hacks long before some of our global competitors. Our marketing team was punching well above its weight, and that was all down to Rob.
Growth Manager
Before the Accelerator, I was muddling my way through AI tools, learning slowly as I went. Being shown their full potential gave me a solid grounding in how to approach prompts properly.
Equator
Robert spent time upskilling the marketers in my team in AI marketing, analytics, and copywriting. Two years into my role, I am now established and respected as a marketeer. Much of my success would not have been possible without Robert.
Head of Marketing
His ability to distil my complex ideas into a compelling, straightforward narrative made a huge difference. Within months, we started seeing significant growth in engagement from our ideal customers.
Founder & CEO, XLR8
He had an amazing ability to think long term, talk short term and make you feel part of it. Rob’s work generated qualified inbound leads which directly increased revenue.
Chief Growth Officer
He is always ahead of industry trends, applying innovative strategies that drive exceptional results. His leadership style fosters growth, creativity, and collaboration.
Senior Marketing Executive
The AI Marketing Accelerator was a fantastic introduction into how to incorporate AI tools into your day-to-day marketing tasks. Robert was super knowledgeable and easy to talk to. Definitely would recommend it to any marketer looking for a solid intro to AI!
Marketing Manager
Robert played a pivotal role in helping me develop essential marketing skills, particularly in AI, messaging, and analytics. His ability to break down complex concepts made the learning process both engaging and effective.
Marketing Executive
Rob continues to be an outstanding mentor, helping me bridge the gap between marketing theory and real-world marketing practice.
Early Career Marketer & Freelancer
Robert mentored me and helped me build a solid foundation in key marketing areas. Thanks to his help, I was able to secure a position at a marketing agency.
Paid Media Specialist
Get In Touch
Whether you're just getting started or ready to scale — let's have a conversation about what's possible.